share your story
Join me as a guest on the Negotiation Masterclass podcast
about NEGOTIATION MASTERCLASS PODCAST
The mission of Negotiation Masterclass: Uncommon Insights from Experts in the Trenches is to uncover pivotal moments through captivating stories and surprising strategies from top negotiators across business, law, sport, M&A, and beyond.
One discipline, many arenas: discover both the novel and the tried-and-tested approaches that truly work when the pressure is on.
about OUR AUDIENCE
Our listeners are experienced professionals, business owners, and seasoned dealmakers who treat negotiation as both art and craft. They value practical insight, real-world stories, and perspectives that challenge conventional thinking. They come to this show looking for nuance, innovative perspectives and strategies that hold up in the real world, most of all from people who’ve lived it.
what's in it for YOU?
A high-quality, in-depth interview that positions you as a trusted expert and thought leader
Quality content you can share: the interview will be edited, transcribed, and repurposed into a blog, social clips, and visuals for your use
Inclusion in our upcoming Negotiation Masterclass book project, which uses AI-assisted trend analysis to uncover the patterns, principles, and paradigm shifts across dozens of expert interviews (your voice included and credited)
All interviews are recorded with final cut approval: you can request edits before release
about THE FORMAT
What You’ll Be Asked (Sample Questions)
To keep things sharp and story-rich, I typically ask 5–8 of the following Core Questions during our 45–60 minute interview. The goal is to capture your most valuable insights, in the form of real stories, lessons, and uncommon perspectives.
🔍 Priority Core Questions
What’s a common myth or misconception about negotiation in your field?
What belief do you hold that most others don’t and why?
Tell me about a moment in a negotiation that changed how you operate forever.
What’s a failure or misstep that taught you something essential?
How do you uncover what really matters to the other party?
What’s one technique or strategy that’s helped you break a deadlock?
How do you build trust quickly in high-stakes negotiations?
How do you personally define a “successful” negotiation — beyond just the outcome?
NB: I may also ask questions more specific to your story, industry or expertise or in response to your fascinating answers.
⏱ Quick-Fire Round (Optional: End of Interview or Written Follow-up)
1-3 words to describe your negotiation style?
Analytical or instinctive under pressure?
Prep style: meticulous or intuitive?
Face-to-face, video, or written?
Most underestimated skill?
One mentor/book/framework that shaped you?
Do you track/refine your negotiation skills?
A non-negotiation skill that improves your deal-making?
What’s a negotiation hill you’re still climbing?
✨ Final Wrap Question
If you could pass on one essential negotiation lesson, what would it be?
Where can listeners follow your work?
about ALISTAIR MCBRIDE
Alistair McBride is a coach, facilitator, and advisor who’s spent over a decade helping executives and business owners across industries like software, law, engineering, aviation, telecoms, and corporate finance. An entrepreneur since 21, he’s started and grown several small businesses in multiple fields and regularly lectures at top Irish universities on Cognitive Behavioural Coaching, Entrepreneurship, and Innovation.
He’s the creator of the Goliath Negotiation Method and author of the international bestseller Dealing with Goliath: The Psychological Edge in Negotiation. Through his work, Alistair helps people gain the psychological edge — building rapid rapport, prospering under pressure, and uncovering hidden value in every deal.